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Internet Marketing News

Advanced Local Search: Reviews, Offbeat Citations, and PPC Integration
In this final article in a series on local search optimization, SEO expert Dev Basu explains the tricks of building 'citations' to your business and getting reviews for your business to build your visibility in the '7-pack' of business listings, and how to link your AdWords campaign to Google Maps to get noticed.

Is Mobile Search Marketing Finally Here? with Michael Martin (3:17)
In this brief video interview, mobile search marketing expert Michael Martin indicates that after many promises in previous years, 2010 is actually the year when mobile takes off. He explains why mobile devices have a conversion rate for local searches four times that of other types of browsers, plus current growth statistics for Internet-capable smartphones.

Recent Articles on Internet Marketing for August 31st
Here are a few recent articles and resources I found this week that might interest you.

Roles vs. Personas vs. Cognitive Styles in Conversion Optimization
In this article conversion expert Tim Ash clarifies three often-confused terms used to describe and "type" site visitors. (1) Roles describe classes of visitors. (2) A Persona is a carefully-constructed prototype of a type of visitor. (3) Cognitive Styles consider temperaments and behavior types. Ash explains how each can help in landing page optimization.

The Future of Mobile Devices as Persuasion Platforms with BJ Fogg (5:44)
In this fascinating video interview, Stanford persuasion psychologist BJ Fogg contends that we are on the cusp of the next stage of human evolution where every human will have a mobile device with them throughout their lives as a persuasion platform that will influence behavior.

Internet Marketing

It can be overwhelming when choosing what type of marketing strategy to promote your company’s product/services over the web. You can rest easy as Media One can create a online marketing strategy that is simple, concise and cost-efficient.

Media One can help you develop your online presence through a detailed marketing program that will increase your traffic and overall sales. We can help you grow your business globally or locally in Las Vegas and other areas that you wish to penetrate.

Media One’s Internet Marketing Services include:


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